Inside IBM - Lessons of a Corporate Culture in Action - James W. Cortada - Hardback Bog - Columbia University Press - 2023 - Engelsk - Booktok.dk
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Produktbeskrivelse
What made IBM so successful for such a long time, and what lessons can this iconic corporation teach present-day enterprises? James W. Cortadaa business historian who worked at IBM for many yearspinpoints the crucial role of corporate culture.
Produktspecifikationer
Mærke: Columbia University Press
Varenr.: 120319
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