Essentials of Global Marketing - Svend Hollensen - Paperback Bog - Pearson Education Limited - 2012 - Engelsk - Booktok.dk
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Produktbeskrivelse
Essentials of Global Marketing offers a concise and manageable approach to the subject. The accessible structure takes the reader through the entire international marketing planning process, and fundamental concepts are illuminated by examples from a wide...
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Mærke: Pearson Education Limited
Varenr.: 133397
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